考研201英語(yǔ)（一）在線(xiàn)題庫(kù)每日一練（四十四）

本文提供考研201英語(yǔ)（一）在線(xiàn)題庫(kù)每日一練，以下為具體內(nèi)容

1、In his book The Tipping Point, Malcolm Gladwell argues that “social epidemics” are driven in large part by the actions of a tiny minority of special individuals, often called influentials, who are unusually informed, persuasive, or well connected. The idea is intuitively compelling, but it doesn't explain how ideas actually spread.The supposed importance of influentials derives from a plausible-sounding but largely untested theory called the “two-step flow of communication”: Information flows from the media to the influentials and from them to everyone else. Marketers have embraced the two-step flow because it suggests that if they can just find and influence the influentials, those selected people will do most of the work for them. The theory also seems to explain the sudden and unexpected popularity of certain looks, brands, or neighborhoods. In many such cases, a cursory search for causes finds that some small group of people was wearing, promoting, or developing whatever it is before anyone else paid attention. Anecdotal evidence of this kind fits nicely with the idea that only certain special people can drive trends. In their recent work, however, some researchers have come up with the finding that influentials have far less impact on social epidemics than is generally supposed. In fact, they don't seem to be required at all.The researchers' argument stems from a simple observation about social influence: with the exception of a few celebrities like Oprah Winfrey—whose outsize presence is primarily a function of media, not interpersonal, influence—even the most influential members of a population simply don't interact with that many others. Yet it is precisely these non-celebrity influentials who, according to the two-step-flow theory, are supposed to drive social epidemics, by influencing their friends and colleagues directly. For a social epidemic to occur, however, each person so affected, must then influence his or her own acquaintances, who must in turn influence theirs, and so on; and just how many others pay attention to each of these people has little to do with the initial influential. If people in the network just two degrees removed from the initial influential prove resistant, for example, the cascade of change won't propagate very far or affect many people.Building on the basic truth about interpersonal influence, the researchers studied the dynamics of social influence by conducting thousands of computer simulations of populations, manipulating a number of variables relating to people's ability to influence others and their tendency to be influenced. They found that the principal requirement for what is called “global cascades” — the widespread propagation of influence through networks—is the presence not of a few influentials but, rather, of a critical mass of easily influenced people. 1.By citing the book The Tipping Point, the author intends to（  ）.2.The author suggests that the "two-step-flow theory" （  ）.  3.What the researchers have observed recently shows that （  ）.  4.The underlined phrase “these people” in paragraph 4 refers to the ones who （  ）.  5.What is the essential element in the dynamics of social influence?

問(wèn)題1

A、analyze the consequences of social epidemics

B、discuss influentials' function in spreading ideas

C、exemplify people's intuitive response to social epidemics

D、describe the essential characteristics of influentials

問(wèn)題2

A、serves as a solution to marketing problems

B、has helped explain certain prevalent trends

C、has won support from influentials

D、requires solid evidence for its validity

問(wèn)題3

A、the power of influence goes with social interactions

B、interpersonal links can be enhanced through the media

C、influentials have more channels to reach the public

D、most celebrities enjoy wide media attention

問(wèn)題4

A、stay outside the network of social influence

B、have little contact with the source of influence

C、are influenced and then influence others

D、are influenced by the initial influential

問(wèn)題5

A、The eagerness to be accepted.

B、The impulse to influence others.

C、The readiness to be influenced.

D、The inclination to rely on others.

2、Bankers have been blaming themselves for their troubles in public. Behind the scenes, they have been taking aim at someone else: the accounting standard-setters. Their rules, moan the banks, have forced them to report enormous losses, and it's just not fair. These rules say they must value some assets at the price a third party would pay, not the price managers and regulators would like them to fetch.Unfortunately, banks' lobbying now seems to be working. The details may be unknowable, but the independence of standard-setters, essential to the proper functioning of capital markets, is being compromised. And, unless banks carry toxic assets at prices that attract buyers, reviving the banking system will be difficult.After a bruising encounter with Congress, America's Financial Accounting Standards Board (FASB) rushed through rule changes. These gave banks more freedom to use models to value illiquid assets and more flexibility in recognizing losses on long-term assets in their income statements. Bob Herz, the FASB's chairman, cried out against those who “question our motives.” Yet bank shares rose and the changes enhance what one lobbying group politely calls “the use of judgment by management.”European ministers instantly demanded that the International Accounting Standards Board (IASB) do likewise. The IASB says it does not want to act without overall planning, but the pressure to fold when it completes its reconstruction of rules later this year is strong. Charlie McCreevy, a European commissioner, warned the IASB that it did “not live in a political vacuum” but “in the real world” and that Europe could yet develop different rules.It was banks that were on the wrong planet, with accounts that vastly overvalued assets. Today they argue that market prices overstate losses, because they largely reflect the temporary illiquidity of markets, not the likely extent of bad debts. The truth will not be known for years. But banks' shares trade below their book value, suggesting that investors are skeptical. And dead markets partly reflect the paralysis of banks which will not sell assets for fear of booking losses, yet are reluctant to buy all those supposed bargains.To get the system working again, losses must be recognized and dealt with. America's new plan to buy up toxic assets will not work unless banks mark assets to levels which buyers find attractive. Successful markets require independent and even combative standard-setters. The FASB and IASB have been exactly that, cleaning up rules on stock options and pensions, for example, against hostility from special interests. But by giving in to critics now they are inviting pressure to make more concessions.1.Bankers complained that they were forced to（  ）.2.According to the author, the rule changes of the FASB may result in （  ）.  3.According to Paragraph 4, McCreevy objects to the IASB's attempt to （  ）.  4.The author thinks the banks were “on the wrong planet” in that they （  ）.  5.The author's attitude towards standard-setters is one of（  ）.

問(wèn)題1

A、follow unfavorable asset evaluation rules

B、collect payments from third parties

C、cooperate with the price managers

D、reevaluate some of their assets

問(wèn)題2

A、the diminishing role of management

B、the revival of the banking system

C、the banks' long-term asset losses

D、the weakening of its independence

問(wèn)題3

A、keep away from political influences

B、evade the pressure from their peers

C、act on their own in rule-setting

D、take gradual measures in reform

問(wèn)題4

A、misinterpreted market price indicators

B、exaggerated the real value of their assets

C、neglected the likely existence of bad debts

D、denied booking losses in their sale of assets

問(wèn)題5

A、satisfaction

B、skepticism

C、objectiveness

D、sympathy

3、A deal is a deal-except, apparently, when Entergy is involved. The company, a major energy supplier in New England, provoked justified outrage in Vermont last week when it announced it was reneging on a longstanding commitment to abide by the strict nuclear regulations. Instead, the company has done precisely what it had long promised it would not challenge the constitutionality of Vermont's rules in the federal court, as part of a desperate effort to keep its Vermont Yankee nuclear power plant running. It's a stunning move. The conflict has been surfacing since 2002, when the corporation bought Vermont's only nuclear power plant, an aging reactor in Vernon. As a condition of receiving state approval for the sale, the company agreed to seek permission from state regulators to operate past 2012. In 2006, the state went a step further, requiring that any extension of the plant's license be subject to Vermont legislature's approval. Then, too, the company went along. Either Entergy never really intended to live by those commitments, or it simply didn't foresee what would happen next. A string of accidents, including the partial collapse of a cooling tower in 2007 and the discovery of an underground pipe system leakage, raised serious questions about both Vermont Yankee's safety and Entergy's management—especially after the company made misleading statements about the pipe. Enraged by Entergy's behavior, the Vermont Senate voted 26 to 4 last year against allowing an extension. Now the company is suddenly claiming that the 2002 agreement is invalid because of the 2006 legislation, and that only the federal government has regulatory power over nuclear issues. The legal issues in the case are obscure: whereas the Supreme Court has ruled that states do have some regulatory authority over nuclear power, legal scholars say that Vermont case will offer a precedent-setting test of how far those powers extend. Certainly, there are valid concerns about the patchwork regulations that could result if every state sets its own rules. But had Entergy kept its word, that debate would be beside the point. The company seems to have concluded that its reputation in Vermont is already so damaged that it has noting left to lose by going to war with the state. But there should be consequences. Permission to run a nuclear plant is a public trust. Entergy runs 11 other reactors in the United States, including Pilgrim Nuclear station in Plymouth. Pledging to run Pilgrim safely, the company has applied for federal permission to keep it open for another 20 years. But as the Nuclear Regulatory Commission (NRC) reviews the company's application, it should keep it mind what promises from Entergy are worth. 1.The phrase “reneging on”(Line 2. para.1) is closest in meaning to（  ）.2.By entering into the 2002 agreement, Entergy intended to （  ）.  3.According to Paragraph 4, Entergy seems to have problems with it （  ）.  4.In the author's view, the Vermont case will test （  ）.  5.It can be inferred from the last paragraph that（  ）.

問(wèn)題1

A、condemning

B、reaffirming

C、dishonoring

D、securing

問(wèn)題2

A、obtain protection from Vermont regulators

B、seek favor from the federal legislature

C、acquire an extension of its business license

D、get permission to purchase a power plant

問(wèn)題3

A、managerial practices

B、technical innovativeness

C、financial goals

D、business vision

問(wèn)題4

A、Entergy's capacity to fulfill all its promises

B、the mature of states' patchwork regulations

C、the federal authority over nuclear issues

D、the limits of states' power over nuclear issues

問(wèn)題5

A、Entergy's business elsewhere might be affected

B、the authority of the NRC will be defied

C、Entergy will withdraw its Plymouth application

D、Vermont's reputation might be damaged

4、In the 2006 film version of The Devil Wears Prada, Miranda Priestly, played by Meryl Streep, scold her unattractive assistant for imagining that high fashion doesn't affect her. Priestly explains how the deep blue color of the assistant's sweater descended over the years from fashion shows to department stores and to the bargain bin in which the poor girl doubtless found her garment.This top-down conception of the fashion business couldn't be more out of date or at odds with feverish world described in Overdressed, Elizabeth Cline's three-year indictment of “fast fashion”. In the last decades or so, advances in technology have allowed mass-market labels such as Zara, H&M, and Uniqlo to react to trends more quickly and anticipate demand more precisely. Quicker turnarounds mean less wasted inventory, more frequent releases, and more profit. Those labels encourage style-conscious consumers to see clothes as disposable—meant to last only a wash or two, although they don't advertise that—and to renew their wardrobe every few weeks. By offering on-trend items at dirt-cheap prices, Cline argues, these brands have hijacked fashion cycles, shaking an industry long accustomed to a seasonal pace.The victims of this revolution, of course, are not limited to designers. For H&M to offer a $5.95 knit miniskirt in all its 2,300-plus stores around the world, it must rely on low-wage, overseas labor, order in volumes that strain natural resources, and use massive amounts of harmful chemicals.Overdressed is the fashion world's answer to consumer-activist bestsellers like Michael Pollan's The Omnivore’s Dilemma. “Mass-produced clothing, like fast food, fills a hunger and need, yet is non-durable, and wasteful,” Cline argues. Americans, she finds, buy roughly 20 billion garments a year—about 64 items per person—and no matter how much they give away, this excess leads to waste. Towards the end of Overdressed, Cline introduced her ideal, a Brooklyn woman named Sarah Kate Beaumont, who since 2008 has made all of her own clothes—and beautifully. But as Cline is the first to note, it took Beaumont decades to perfect her craft; her example can't be knocked off.Though several fast-fashion companies have made efforts to curb their impact on labor and the environment—including H&M, with its green Conscious Collection Line—Cline believes lasting change can only be effected by the customer. She exhibits the idealism common to many advocates of sustainability, be it in food or in energy. Vanity is a constant; people will only start shopping more sustainably when they can't afford not to.1.Priestly criticizes her assistant for her（  ）.2.According to Cline, mass-market labels urge consumers to （  ）.  3.The word “indictment” (Line 3, Para.2) is closest in meaning to （  ）.  4.Which of the following can be inferred from the last paragraph?　5.What is the subject of the text?

問(wèn)題1

A、poor bargaining skill

B、insensitivity to fashion

C、obsession with high fashion

D、lack of imagination

問(wèn)題2

A、combat unnecessary waste

B、shut out the feverish fashion world

C、resist the influence of advertisements

D、shop for their garments more frequently　　

問(wèn)題3

A、accusation　　

B、enthusiasm　　

C、indifference　　

D、tolerance　　

問(wèn)題4

A、Vanity has more often been found in idealists.　　

B、The fast-fashion industry ignores sustainability.　　

C、People are more interested in unaffordable garments.　　

D、Pricing is vital to environment-friendly purchasing.　　

問(wèn)題5

A、Satire on an extravagant lifestyle.　　

B、Challenge to a high-fashion myth.　　

C、Criticism of the fast-fashion industry.　　

D、Exposure of a mass-market secret.

5、Up until a few decades ago, our visions of the future were largely — though by no means uniformly — glowingly positive. Science and technology would cure all the ills of humanity, leading to lives of fulfillment and opportunity for all.Now utopia has grown unfashionable, as we have gained a deeper appreciation of the range of threats facing us, from asteroid strike to epidemic flu to climate change. You might even be tempted to assume that humanity has little future to look forward to.But such gloominess is misplaced. The fossil record shows that many species have endured for millions of years — so why shouldn't we? Take a broader look at our species' place in the universe, and it becomes clear that we have an excellent chance of surviving for tens, if not hundreds, of thousands of years. Look up Homo sapiens in the “Red List” of threatened species of the International Union for the Conversation of Nature (IUCN), and you will read: “Listed as Least Concern as the species is very widely distributed, adaptable, currently increasing, and there are no major threats resulting in an overall population decline.”So what does our deep future hold? A growing number of researchers and organisations are now thinking seriously about that question. For example, the Long Now Foundation has as its flagship project a mechanical clock that is designed to still be marking time thousands of years hence.Perhaps willfully, it may be easier to think about such lengthy timescales than about the more immediate future. The potential evolution of today's technology, and its social consequences, is dazzlingly complicated, and it's perhaps best left to science fiction writers and futurologists to explore the many possibilities we can envisage. That's one reason why we have launched Arc, a new publication dedicated to the near future.But take a longer view and there is a surprising amount that we can say with considerable assurance. As so often, the past holds the key to the future: we have now identified enough of the long-term patterns shaping the history of the planet, and our species, to make evidence-based forecasts about the situations in which our descendants will find themselves.This long perspective makes the pessimistic view of our prospects seem more likely to be a passing fad. To be sure, the future is not all rosy. But we are now knowledgeable enough to reduce many of the risks that threatened the existence of earlier humans, and to improve the lot of those to come.1.Our vision of the future used to be inspired by（  ）.2.The IUCN's “Red List” suggests that human beings are （  ）.  3.Which of the following is true according to Paragraph 5?4.To ensure the future of mankind, it is crucial to （  ）.  5.Which of the following would be the best title for the text?

問(wèn)題1

A、our desire for lives of fulfillment

B、our faith in science and technology

C、our awareness of potential risks

D、our belief in equal opportunity

問(wèn)題2

A、a sustained species

B、a threat to the environment

C、the world's dominant power

D、a misplaced race

問(wèn)題3

A、Arc helps limit the scope of futurological studies.

B、Technology offers solutions to social problem.

C、The interest in science fiction is on the rise.

D、Our immediate future is hard to conceive.

問(wèn)題4

A、explore our planet's abundant resources

B、adopt an optimistic view of the world

C、draw on our experience from the past

D、curb our ambition to reshape history

問(wèn)題5

A、Uncertainty about Our Future

B、Evolution of the Human Species

C、The Ever-bright Prospects of Mankind

D、Science, Technology and Humanity